Head of Marketing

About the Company

This proudly New Zealand-owned Financial Services company is entering into an exciting phase of growth. With a talented team across APAC focusing on delivering value to their customers, this company is very much in scale up mode looking for a fantastic Head of Marketing to be part of this exciting journey.  

About the role
  
Reporting to the COO, this person will have overall responsibility for the marketing function, with the remit to continue to elevate the company’s excellent brand.  This role will:

• Lead and develop the marketing strategy and plans, with a core focus on brand elevation and customer growth.
• Create, implement, and execute bespoke marketing campaigns, including results tracking, reporting and analysis with the ability to move from strategy to hands-on implementation with ease.
• Drive research and insights, including gathering and analysing customer feedback, presenting insights and strategies to key business stakeholders.
• Collaborate with the executive team to uncover insights and strategies to develop and implement marketing and brand strategies for new and existing products, internally and externally.
• Oversee strategy, including defining new marketing strategies across the group, leading a new product or service to market strategy.
• Lead media management and communications strategy and implementation.
• Have ownership of budgeting, short and long-term scheduling needs, including the development of an annual marketing budget, expenditure spending and other financial considerations.
• Drive innovation, cost reduction, and revenue generation through prioritisation and effective use of supplier and vendors.
• Create and manage all digital marketing activity including all social media channels and websites.
• Create and manage a calendar of events such as webinars, conferences Key

Key requirements.

• Bachelor’s degree in marketing or a related field.
• Minimum of 5+ years of experience in Senior Marketing roles within the Services industry (Financial Services would be preferred).
• Excellent leadership, communication, and decision-making skills and great attention to detail.
• Proven ability to plan and manage budgets.
• Experience with digital, content, and social media marketing.
• Good data analysis capability.
• Confident presenter – ability to present findings and recommendations to senior leaders and manage stakeholder meetings.

If you are an inspiring and highly motivated Senior Marketer, looking to join a fun company in growth mode, please apply today or contact me at erind@huntercampbell.co.nz.